Digital Marketing

limonhasan420

This means that there is global concern about this issue. And Google Chrome is responding to that demand with its plans to eliminate support for third-party cookies. In general, cookies are harmless and are only used to improve your experience on the websites. The problem is that third-party cookies may not guarantee the security and protection of user data , which affects the transparency of their treatment. A risk to the privacy of personal data is the possibility that companies sell the data they collect to other companies, without the users' knowledge. From there.




their use becomes illegal, even if they are only for advertising. According Bahrain WhatsApp Number to a Pew Research Center survey, published by Google's blog, 72% of people feel that everything they do on the Internet is being monitored. Additionally, 81% say the potential risks of using their data outweigh the benefits. That's why Google Chrome and other browsers are committed to eliminating third-party cookies and building a web- privacy -first website, even if that means transforming the current marketing and advertising market.





What does the end of cookies represent? When we talk about a future without cookies in Digital Marketing or "cookieless future", we are talking about third-party cookies . It is possible to build a website with cookies and big data in a transparent and secure way. To do this, it is necessary to reformulate the way the Internet and Digital Marketing have worked in recent years. Next, we will see how the end of cookies will affect Google, advertisers and users themselves in the coming years. Continue reading! For Google Google, through its Chrome browser, entered the "cookie-free" movement .