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Dunkin’ Donuts: Drive-Thru Featuring Ben Affleck Blending the best of viral, TikTok-inspired themes with big-budget celebrity magic, Dunkin’ Donuts produced a clear winner with its iconic Ben Affleck ad. In this showstopper of a commercial, the Hollywood star hit up a drive-thru Dunkin’ Donuts location near Boston, where he played up his notorious love for the franchise. Ben Affleck's Dunkin' Super Bowl (FULL Commercial) Affleck’s superfan status alone would have been enough to get viewers talking, but the commercial took an unexpected turn when his fiance (and former halftime show star) Jennifer Lopez suddenly showed up and questioned why her sweetheart was working at Dunkin’.
This was a fun twist, but the ad can’t quite be deemed cutting-edge. That’s exactly what made it so enjoyable: it’s fun to see familiar faces in a comforting setting. 2. The Farmer’s Dog: Forever Every year, at least a few Super Bowl ads pull at the France Phone Number Data heartstrings. It’s a tried-and-tested method that never fails to get even the most cynical viewers to sit up and take note. In 2023, a commercial from the subscription service, The Farmer’s Dog, clearly accomplished just that. This impactful ad followed a familiar, but touching story: the love between a child and her dog — and how it remains constant through adolescence and adulthood. this type of commercial is a consistent winner for a reason: it reminds us what really matters — and lets us know that brands, like The Farmer’s Dog are aligned with our deepest-held values.
It certainly struck a chord, as it was top dog in the USA Today Ad Meter rankings. 3. Amazon: Saving Sawyer Again proving that dogs are a recipe for Super Bowl success, Amazon put a different, but highly relatable twist on a familiar concept. The heartwarming Saving Sawyer ad reminded us how far we’ve come and how much we’ve dealt with these past few years. Through brief snippets of conversation, we revisited the biggest shakeups of the era — all from the perspective of a loyal canine companion. Saving Sawyer | Amazon's Big Game Ad Another central theme in this ad? How dogs and humans alike struggle to adapt to change.
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